Copywriter

Córdoba, Argentina

The Copywriter is responsible for creating concepts and writing copy for
mainly digital campaigns. The Copywriter will collaborate closely with
members of different departments including account management, strategy,
and media.

 

Responsibilities

 

  • Work with creative team or independently to develop concepts for
    integrated campaigns
  • Create and write digital ads
  • Writer must be able to translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications.
  • Research client competitors to better understand their communication strategy understand and key messages
  • Craft messages that are clear, accurate and enticing, and most of all, that follow agreed-upon strategy
  • Articulate ideas and actively participate in brainstorming sessions
  • Execute with efficiency and competence throughout all phases of a project, anticipating and trouble-shooting as conflicts arise
  • Maintain consistency of idea and tone across media from original concept through final release.
  • Deliver projects on time

 

Requirements

 

  • 3-5+ years creative copywriting within an advertising agency.
  • Fluency in Spanish and English essential, Portuguese a plus.
  • Excellent communication and concepting skills
  • Experience on a consumer package goods account
  • Ability to think across all platforms of communication
  • Must have experience on TVC and digital, other platforms a plus
  • Ability to present ideas clearly to both internal team members and clients.
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